A working proposalPrepared for Philip L. Schaefer · September 2026

Forty-five screen credits. Lifetime, UPtv, Great American Family. And Google still sends people to a directory.

This is a working proposal, not a brochure. Before writing a word of it, we did what every casting office and every VO buyer does now: we looked you up. Here's what we found, and exactly what we'd do about it.

I

What we found

First — how we got here

You don't know us, so here's the honest version. We're a Dallas studio that builds visibility infrastructure for working talent. Mapping New York-market character actors with current family-network and true-crime credits, your IMDb id (nm2050500) kept lining up with a live personal site — philiplschaefer.com — that you yourself point at from imdb.me/philipschaefer. Then we searched "Philip Schaefer actor" the way a buyer would. The first page was Backstage, IMDb, Voices.com. Not the site you already paid for. Instead of a cold note that says "we build websites," we did the workup we'd do for a paying client and put it here. Everything on this page is from public sources you published or that independently match those sources. If a detail is wrong, that's the problem we're describing — tell us and we fix it at the source.

Your record is not a thin one. IMDb lists 45 acting credits from 2009 through 2024: Ron in Lifetime's The Pregnancy Promise (2023), Curtis in Great American Family's A Royal Christmas on Ice (2022), Dr. Schneider in UPtv's Plus One at an Amish Wedding (2022), Dr. Gotoh in Lifetime's Fiancé Killer (2018), plus a real Investigation Discovery specialty — lead and co-star reenactment work on Shattered, Grave Secrets, I Am Homicide, Dead of Night, and more. In 2024 you played Howard in Nick and Nicky and took an Associate Producer credit on the same film. On your own site and on Backstage you list corporate voice-over for General Dynamics, Chrysler, Pitney Bowes, Pfizer, and Johnson & Johnson.

45IMDb acting credits, 2009–2024 — not a 19-line résumé
2016the year you registered philiplschaefer.com. It is still live. Search still skips it.
2departments on Nick and Nicky (2024): Howard, and Associate Producer
mysitethe actual title on your live biography page today
2006since when philipschaefer.com (no L) has belonged to someone else
Exhibit — checked September 1, 2026

You already own a website. The internet still doesn't treat it as the front door. We fetched philiplschaefer.com directly: Wix splash, © 2020, a link out to your IMDb id. We fetched the biography page: the browser tab still says "Resume | mysite." We ran the buyer query. Aggregators occupied the first page. Your domain did not.

philiplschaefer.com  →  LIVE, yours since 2016 · biography title: Resume | mysite
philipschaefer.com  →  someone else, registered 2006
philipschaefer.actor  →  unregistered

That is a fixable gap: one canonical page, marked up so search and AI assistants cite you, with the 45-credit ledger and the VO booth on the same URL a CD can actually bookmark.

II

One engine, three doors

Below are three complete, working drafts of your site — live and clickable, built from your verified credits before you'd paid us a dime. Pick one look; the best ideas from the other two fold in. Every door ships.

  1. Pick the one that feels like you. Its design becomes your site.
  2. Every door ships no matter which look you choose. Casting, VO buyers, and name-search each get an entrance.
  3. All three entrances end at the same place: the booking email you already publish.
Door 1 · Casting offices

The Call Sheet

Lifetime, UPtv, Great American Family, and a deep ID true-crime run — plus a 2024 associate-producer credit — currently live as a Wix résumé. This door is the one-sheet a CD screens in one click: reel, selected credits, measurements, New York-market / Weston, CT, SAG-AFTRA.

Draft — "The Call Sheet" Cinematic billing block. Forty-five credits treated like a career, not a Wix list. See it live →
Door 2 · Voice-over buyers

The Booth

You already name General Dynamics, Chrysler, Pitney Bowes, Pfizer, and Johnson & Johnson on two pages you control. Voice123's public profile is a gated "send message" button. This door is a public booth: clients, reel slot, and the mailto you already put on your biography page.

Draft — "The Booth" Corporate VO, on a page a buyer can open without a login. See it live →
Door 3 · Name & search

The Initial

You added the L because philipschaefer.com wasn't yours. Search still doesn't care. This door is the identity fix: one canonical spelling, structured data, and a domain path — including philipschaefer.actor, which is unregistered today — that a producer can type once and trust.

Draft — "The Initial" Own the spelling. Stop losing the no-L click to a stranger. See it live →
III

The first 90 days

  1. Make the site you already own actually workphiliplschaefer.com rebuilt on the direction you pick — or a .actor you register in your name on the first call — with the 45-credit ledger, VO booth, and producer line for Nick and Nicky.
  2. Own the searchWikidata, consistent bio, Bing + Google indexing, so "Philip Schaefer actor" cites you instead of a directory.
  3. Arm the casting laneOne-sheet and reel page in the format CDs actually open.
  4. Open the boothPublic VO page using the client list you already published, wired to the email you already published.
  5. Lock the spellingDisambiguate the no-L .com that isn't you, so a cold search doesn't strand a buyer.
IV

When you say yes — exactly what happens

A $500 deposit from a page you found in your inbox is a real ask, so here is precisely what it sets in motion.

  1. Same day — you get a person, not a receiptDeposit confirmation from Stripe (Ni Biashara LLC, Dallas), plus a direct reply from Craig in the same thread to schedule Working Session #1.
  2. Day 1–3 — Working Session #1 (about 60 minutes)You confirm the facts (credits, which titles to lead with, how you want Weston, CT / New York market phrased). If you want philipschaefer.actor, we register it together — your registrar account, your card, your name on the record. You pick a direction from the three drafts.
  3. Week 1–2 — we buildSite on your chosen direction; reel slot; VO booth. One short check-in, not homework.
  4. Day 10–14 — Working Session #2You review. Together we create the findability accounts under your email. We never hold your passwords.
  5. Day 14–21 — launchSite live, profiles pointing home, balance due ($1,000). Monthly service starts.
AccountWho creates it · whose name
Domain (philiplschaefer.com you already have, and/or philipschaefer.actor)Yours — we never register a domain in our name
Cloudflare (hosting — free tier)Created together — your email, your login
Google Business Profile (Artist) + Bing WebmasterCreated together under your accounts
Wikidata entity recordWe build it — public record, like IMDb
Your existing IMDb / Backstage / Voice123We never touch the logins. You update two links with us on the phone

Total passwords we hold: zero.

V

What we need from you

From youWhy
Confirm the credit list and which titles leadWe only publish what you confirm is true.
VO samples and headshots you already haveThe booth and the one-sheet are only as good as the files.
About two hours a week at mostSets and sessions stay yours.
VI

You own everything. No lock-in.

AssetWhose name it's in
DomainYours — from day one
Hosting (Cloudflare)Your account. Free-tier stays up even if you never pay anyone another dollar
The site itself — code, design, contentYours outright on delivery

Cancel the service any month; what's built stays yours.

VII

Investment — every dollar mapped to a deliverable

The Foundation

$1,500 one-time · $500 to begin, balance at launch

  1. Your site — custom-designed and hand-built, live on a domain registered to you
  2. Reel page + press kit — downloadable résumé, credits, photos, in casting-office format
  3. The invisible layer — identity markup, Google + Bing indexing, pages AI assistants can actually read and cite
  4. Booking funnel wired straight to your email
  5. Every profile you already have finally pointing at one home
Begin today — pay the $500 deposit

The $500 books Working Session #1 within three days and locks your direction. Paid by card through Stripe to Ni Biashara LLC, Dallas. Balance only at launch, only if we deliver.

The Visibility Service — ongoing, cancel any month

$300/mo

What a publicist's retainer starts at $3,000 a month for, scoped to what actually moves bookings:

Every month: the knowledge-panel campaign advanced; your newest credits wired into the site and profiles the week they land; AI-assistant answer checks logged and corrected.

Every season: the opportunity map refreshed — casting calls in your lane — delivered as a one-page brief.

And a one-page scorecard each month. You'll never wonder what you're paying for.

Distribution — optional add-on

$200/mo · month-to-month

Premiere stills, set photos, and VO spots formatted natively for each channel you already use. No ad spend. Your work is the advertising.

Your first quarter, all-in: $2,400. A couple of booked days, one VO session, or one producer-side inquiry covers it — and everything it builds stays yours.
Rather talk to a human first? Good instinct.

We wouldn't send $500 to strangers off one web page either. Take the smaller step: 30 minutes with Craig, video or phone, no pitch beyond what's on this page. Pick any open slot — or email twe@nibiashara.biz / call (945) 408-3226; it's answered in Dallas.

Book 30 minutes with Craig

This pricing is held for 21 days.

You already bought the domain. The missing piece is a front door that search, casting, and VO buyers can actually find.

Craig

Owner & Operator, Ni Biashara LLC · Dallas, Texas